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Public Relations

The mission of the Public Relations Committee is to convey the professional image of open water lifeguards and heighten public awareness of the importance of lifesaving. Our goal is to identify specific challenges and provide effective, accurate and professional response to inquiries. In addition, the Public Relations Committee archives media related to lifesaving.

Public Relations Committee Update: Fall 2015

The Public Relations Committee has established a new committee called "Social Media." This committee utilizes all types of social media (Facebook, Instagram, Twitter, etc.) to promote CSLSA events. A goal is to promote professionalism in lifesaving and to extend the reach of the CSLSA by encouraging people to visit the website. The Social Media Committee will work closely with the Website Committee to establish their policies and procedures. Mr. Leeper volunteered to be the committee's first chairperson.

Click to view seven Frequently Asked Questions (FAQ’s)

What Do Those Beach Flags Mean? 

GREEN
generally safe conditions    

   

YELLOW
increased surf/rip, use caution
       
 

RED
strong surf/rip, only strong swimmers with fins
       
 

BLACK BALL
no hardboard


 

RESOURCES

        Lifeguard: The Best Tough Job Under the Sun
        Media Magic
        Not On My Watch
        Public Perception of Lifeguards
        USLA 50th Anniversary
        Subject to Change

Click Here to send a message to our Public Relations Chairperson.